Our latest news, education and events
Don’t let cyber criminals leverage generative AI to gain access to your secure system.

The Good and the Bad of Generative AI

Cyber security is always evolving, and now the buzz is all about artificial intelligence (AI). The topic isn’t necessarily new, but this time, it’s in response to generative AI. While AI has garnered plenty of headlines for its ability to improve all sorts of business processes, its use by cyber criminals has IT teams reconsidering their approach to security.

For months, organizations have plotted out the ways in which generative AI can provide them with a healthy boost in productivity. Now that cyber criminals have made it known they’re doing the same thing, but for nefarious reasons, the same organizations are turning around and considering the consequences of generative AI.

Downfalls of Generative AI

At one point, Amazon flirted with the idea of having AI be its secret recruiting tool for finding the best talent. Instead, it turned into a public relations nightmare, as the AI proved to show a bias against women. AI has also mistaken members of Congress as criminals based on their images. A Hong Kong-based real estate tycoon reportedly used AI to handle his money, losing upwards of $20 million per day. There are plenty of stories about how generative AI has failed, but what many organizations are focused on now is how it’s being used by cyber criminals to hack their systems.

For example, Hyas has reported that AI has been used to generate polymorphic malware. While ChatGPT, the first neural network code synthesis made freely available, might seem innocuous as a tool for answering simple questions or generating text, it’s also capable of developing software programs, including malware.

Self-Preservation Tips

The best line of defense is almost always education, as too many cyber criminals are successful only because a company employee made a mistake and let them in. Consider asking yourself these questions before implementing generative AI technology:

  • What guidelines do you have in place for employee use of AI tools?
  • What accountability measures have been put in place?
  • Have you maintained a tight focus on the usual things that can fall by the wayside, like password hygiene and firewall protection or even multi-authentication protocols?
  • Which monitoring solutions work best with your legacy software and your workflow?

You need a team on your side, a tech-savvy crew that takes the time to get to know how your business operates in order to determine which technological advancements can help you reach your goals. Safari Solutions’ technology advisory services help you sort through all possible solutions to help you sustain your business and branch out in the directions you want to grow.

If you’re finding it difficult to navigate the generative AI landscape, let us guide you. Contact us and let’s discuss our approach to providing value.

SHARE:

Sports Production Services
Safari’s work at All-Star game was terrific. Our client had a last-minute ask that my team was not aware of until the day a representative arrived on site. Their techs didn’t have a solid plan on what their needs were but Safari’s complete knowledge of networks and sharp inquiries into what our client was trying to do literally saved the day in getting their project off the ground. They could NOT have pulled off what they needed without Safari’s involvement.
A large event operations team
I wanted to reach out and say thanks to you and the entire team for the hard work and assistance in making our tournament a success. There is a comfort in knowing the staff is extremely knowledgeable and efficient at solving issues and providing customer service when those challenges arise. We also appreciate you all having our best interests in mind when determining what services we will have in place throughout the property.
A global sports magazine
I travel to sporting events, especially golf tournaments, often. Critical to my daily operation is stable and quick connectivity as I'm constantly transmitting large volumes of images. I know that when I'm working with the Safari Team I've got nothing to worry about. Their systems always work and the set-up and connection are simple. I would highly recommend Safari Events to any vendor in need of voice and data services
Fortune 500 Company
This event provides a unique challenge to us with the venue moving to a new location each year. I know that when I show up at the trailer that things are going to be ready. I really appreciate that you purchased additional equipment for your inventory as part of my backup plans and risk mitigations. The Safari Team is very professional, responsive, and committed to quality for flawless delivery of the event. Thank you!
An international sports broadcast network
I just wanted to put on record my thanks for your help. The connectivity you always provide is the best we get at any tournament worldwide and is always stable. When we had a minor problem this year, you kindly changed things for us several times until, with your help, I was able to identify that it was actually a problem at our base back home! Without your help, I wouldn't have been able to do that. Many thanks, See you next time!
A regional telecommunications communications company
It was nice working with your company on this event. I would like to thank you and your crew for all the teamwork. Your guys were great at helping us decide how to build our system for this event. They have great knowledge of how to get it done. Jim and I were always treated like part of the team.
A Connecticut based Non Profit Organization
Thank you again for all of your time and efforts! It was another great event and Safari plays a big part in that! If there is any type of survey or post-event review I can fill out to speak to the fantastic service, I am more than happy to do so. I look forward to working together in the future
Multi-Location consumer product company
My Safari team was awesome and really went above and beyond. I just got off the phone with them now after they fixed my issue. They certainly didn’t have to stay after 5 pm to help me but did so. I just wanted to let you know your team is a great asset!
Large Event Organization
I just wanted to take a moment to thank you for your dedication and hard work for. It is amazing to have you on our team advocating for us. I have so much trust that you are always looking out for our best interest.
CTO, Industry Association
We appreciate your team and how valuable they have been in handling both our immediate needs and our long term initiatives. Including the great work they did in helping us save over $100K by renegotiating an incorrectly renewed contract. We are happy customers which is a tribute to the team.
COO - Regional Bank
Safari played a significant role in the upgrade of our telecommunications to VOIP and, not only was it a smooth transition, They became the proverbial member of the family because of our reliance upon her.

Subscribe to our email list to receive impactful technology tips, education and event information.

Come Out And Meet The Team

We value an active presence at presentations for fellow thought-leaders and innovators.